The question you will want to ask next is probably, \u201cHow much will it cost my business to create and maintain a Shopify store?\u201d Unfortunately, there is no straightforward answer. Shopify developer rates differ from company to company. Some other factors determine the total amount of the bill as well.<\/p>\n\n\n\n
Below, we discuss these aspects and present ballpark numbers. Hopefully, this information will give you an idea about how much Shopify website development costs.<\/p>\n\n\n\n
What Affects the Total Price of a Shopify Store<\/h2>\n\n\n\n
As we said earlier, the final cost of a Shopify development project depends on certain conditions. If you are serious <\/strong>about building an online business that brings revenue, you should allocate a budget to cover the following items:<\/p>\n\n\n\n Let\u2019s go over each of those in detail.<\/p>\n\n\n\n You probably know that Shopify is a fully hosted eCommerce platform, with every brand that wants to use it running their website on one of the vendor\u2019s servers. Thus, you will have to pay a monthly subscription fee to keep your store operating.<\/p>\n\n\n\n Shopify offers three main pricing plans<\/a>.<\/p>\n\n\n\n This one currently costs $29\/month<\/strong> and is the best choice for novice online merchants. By subscribing to the Basic plan, you get a fully functional online store to start selling your goods immediately.<\/p>\n\n\n\n That being said, you won\u2019t be able to use some features available on the other plans. For example, if you intend to reach an international audience, there is no way to adapt your prices per country. In addition, the credit card rate with Shopify payments is higher for the Basic plan subscribers (2.9% + 30\u00a2) compared to the other plans (2.6% + 30\u00a2 and 2.4% + 30\u00a2).<\/p>\n\n\n\n This plan, currently set at $79\/month<\/strong>, is the best fit for established online businesses that want to expand their online and offline operations. Apart from a lower credit card rate, the Shopify plan features professional reporting and an international pricing option.<\/p>\n\n\n\n This plan is meant for even larger stores that are still growing. Its most distinctive feature is advanced reporting. This is also the best option for merchants who want to conquer international markets, thanks to the ability to fine-tune prices per country or region. The Advanced plan subscription fee is $299\/month<\/strong> at the moment of writing.<\/p>\n\n\n\n If you are just starting out on your eCommerce journey, we recommend choosing the Basic plan. It gives you all the right tools without biting too much off your budget.<\/p>\n\n\n\n Note: <\/strong>There is also the <\/em>Shopify Plus<\/em><\/a> option. That is a true eCommerce powerhouse for enterprise-level stores. Currently, its price starts at $2,000 per month. Since we have written this post with small and medium-sized businesses in mind, we don\u2019t discuss Shopify Plus here.<\/em><\/p>\n\n\n\n The next thing you should do is choose a suitable theme\/template for your storefront. The vendor offers a plethora of themes through its official marketplace<\/a>. You can either download a completely free theme or a paid one for your business sector (Clothes and Accessories, Home and Garden, etc.).<\/p>\n\n\n\n Paid themes are more customizable and offer more design options. That means you have more freedom in aligning the design to your brand. Besides, paid themes come with many advanced features out of the box (e.g., detailed product filtering). Thus, you won\u2019t have to install additional apps. That\u2019s an advantage: the more apps you integrate, the slower your store gets.<\/p>\n\n\n\n The prices of premium themes vary greatly. For example, the Capital <\/a>theme costs $350, while Editions <\/a>is sold for $150. Factor this in when figuring out the overall cost of your Shopify project.<\/p>\n\n\n\n Free themes are more restrictive both in design and functionality. You can change some colors, fonts, and images, but the layout will remain the same. The result? Thousands of similar-looking stores without a ghost of a chance to stay in customers\u2019 memory.<\/p>\n\n\n\n While a paid theme is a better alternative, you will hit its limit sooner or later when trying to grow your business. To make a theme truly unique and flexible, you need to hire a professional Shopify designer and developer<\/a>. Before we discuss their fees, though, let\u2019s take a look at another important aspect: applications.<\/p>\n\n\n\n Off the shelf, Shopify provides plenty of features that allow online merchants to manage their inventory, shipping, payments, and so on. These features do their job well enough, but you can manage your store even more efficiently by installing Shopify apps<\/a>.<\/p>\n\n\n\n For example, consider Klaviyo<\/a>. This great tool automates personalized email marketing and SMS campaigns, helping merchants acquire and retain customers. It is easy to set up and use by everyone. Our clients often ask us to integrate Klaviyo into their stores. Read this case study<\/a>, for instance.<\/p>\n\n\n\n Just like themes, the vendor provides both free and premium apps. Before you start building a store, do some research and make a list of all the apps that can give your business real value. Then add up all the fees you will have to pay for using the apps you have selected. To ensure that any third-party apps, tools, or URLs integrated with your store are safe and legitimate, consider using a security solution like the Scam Detector by Bitdefender<\/a>.<\/p>\n\n\n\n If you are not sure which apps you need, contact us<\/a>. With our years-long experience, we can precisely identify the apps you can benefit from the most. We will also offer you our own custom solutions to let you save on monthly subscription fees.<\/strong><\/p>\n\n\n\n More often than not, an app should not only perform its task effectively but also mirror the style of the entire store. One example is an online chat. It shouldn\u2019t look like a foreign body. For example, read this case study<\/a> to learn how we integrated the Crisp chat into our client\u2019s Shopify store.<\/p>\n\n\n\n To align the style of an app with that of your website, you will need assistance from professional Shopify designers and developers<\/a>. Let\u2019s talk about their fees next.<\/p>\n\n\n\n Choosing a theme and selecting apps for your store are only part of the story. You can certainly try to customize your Shopify website yourself. Mind, though, that to achieve the desired effect, you need to look \u201cunder the hood.\u201d<\/p>\n\n\n\n Many customization tasks require a deep knowledge of Liquid \u2013 Shopify\u2019s default templating language. One wrong line of code can cause the entire site to crash, leading to a loss of revenue and customers\u2019 loyalty.<\/p>\n\n\n\n Requesting professional assistance is a wiser move. You won\u2019t have to worry about the technical side of things and will be able to focus on your business. When you hire a Shopify developer, their fee basically depends on two things:<\/p>\n\n\n\n Here is how these factors can shape the total price.<\/p>\n\n\n\n Just like in any area, the Shopify web development cost can be larger or smaller based on the developer\u2019s background. The more time a developer has been working with the platform, the larger his\/her fee is. That\u2019s quite natural.<\/p>\n\n\n\n Shopify (web) developers\u2019 hourly rates<\/strong> on codementor.io, for example, are from $81 <\/strong>to $100<\/strong>\/hour<\/strong>. This represents the higher end of the spectrum. <\/p>\n\n\n\n On some other freelance platforms, prices start at $30\/hour<\/strong>. We strongly discourage you from hiring developers with such low rates since this almost always means an inferior quality. <\/p>\n\n\n\n The price range we recommend considering is $45-$55\/hour<\/strong>. That is when you can expect a decent quality at a reasonable cost. Our Shopify theme development<\/a> rates are $50\/hour<\/strong>, and we always deliver well-tested themes made by following the best industry standards. <\/p>\n\n\n\n Another important factor when it comes to Shopify development is complexity. A large Shopify store with hundreds of pages and a ton of cutting-edge features is naturally way more expensive than a small website.<\/p>\n\n\n\n Here is what you may have to pay depending on the project scope and complexity.<\/p>\n\n\n\n This is a store like this one<\/a>. It has just a few pages and some basic functionality. A Shopify developer<\/a> will tweak the code of the theme you have selected in accordance with your requirements and add some essential features for a better customer experience. On average, prepare to spend $1,500-$2,000 <\/strong>in developer fees.<\/p>\n\n\n\n If you want a medium-sized Internet store, the cost goes up. The price depends on the number of pages and features you need your website to have, interactivity options, and unique graphic elements. On average, expect to spend from $2,500 to $5,000<\/strong><\/p>\n\n\n\n This is by far the most expensive option, but one that many Shopify store owners prefer as it brings them the highest return on investment.<\/p>\n\n\n\n A large custom Shopify store is a multi-page website with a unique brand style, high-quality visual materials, and a well-thought structure and navigation. It takes quite a lot of resources and time to build and test it properly. Correspondingly, its price is much heftier than that of the previous two types of sites.<\/p>\n\n\n\n Prepare to pay $7,000-$35,000<\/strong> for a store like that.<\/p>\n\n\n\n Now, knowing about the key factors that determine the price tag for building a Shopify store, let\u2019s do some calculations. We chose the following setups for our example stores:<\/p>\n\n\n\n Apps<\/strong>: Mailchimp (Essentials) – $11\/month, Tidio (Communicator Plan) – $15\/month, ShipStation (Bronze Plan) – $29\/month<\/p>\n\n\n\n Theme<\/strong>: Editions – $150 USD<\/p>\n\n\n\n Apps<\/strong>: Mailchimp (Standard) – $17\/month, Tidio (Communicator Plan) – $15\/month, ShipStation (Gold Plan) – $69\/month<\/p>\n\n\n\n Theme<\/strong>: Custom\/Any paid theme <\/p>\n\n\n\n Apps: <\/strong>Mailchimp (Premium) – $299\/month, Tidio (Chatbots Plan) – $39\/month, ShipStation (Enterprise Plan) – $159\/month.<\/p>\n\n\n\n Theme<\/strong>: Custom <\/p>\n\n\n\n Here is what we got:<\/p>\n\n\n\n\n
First Things First: Choosing a Shopify Pricing Plan<\/h3>\n\n\n\n
![\"\"](\"https:\/\/s3.amazonaws.com\/newblog.psd2html.com\/wp-content\/uploads\/2022\/01\/25123104\/shopify-pricing-plans-1024x513.jpg\")
<\/figure>\n\n\n\nBasic<\/h4>\n\n\n\n
Shopify<\/h4>\n\n\n\n
Advanced<\/h4>\n\n\n\n
Theme\/Template<\/h3>\n\n\n\n
Shopify Apps<\/h3>\n\n\n\n
![\"\"](\"https:\/\/s3.amazonaws.com\/newblog.psd2html.com\/wp-content\/uploads\/2022\/01\/25123950\/shopify-apps-1024x583.jpg\")
<\/figure>\n\n\n\nShopify Development Services<\/h3>\n\n\n\n
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The Developer\u2019s Experience<\/h4>\n\n\n\n
The Project Size and Complexity<\/h4>\n\n\n\n
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Examples of Calculating the Shopify Website Development Cost <\/h2>\n\n\n\n
Small Store <\/h3>\n\n\n\n
Medium-Sized Store <\/h3>\n\n\n\n
Large Store <\/h3>\n\n\n\n