Looking to boost your online store to new heights? Our guide highlights top Shopify apps designed to transform customer engagement, streamline operations, and increase sales. Whether you're interested in discount strategies or advanced analytics, find the tools you need here.
Today, the annual turnover of eCommerce funds is measured in billions of dollars. But to do profitable online business, it is not enough to create an attractive Shopify website. It is essential to find a way to increase your client base and boost your sales numbers. That is where promotion instruments come in.
Any online store needs a steady flow of visitors who will make purchases and increase a profit. Some sites can boast of an audience of thousands, while others experience a shortage of visitors. Today, there are a wealth of tools available as an extra boost to drive your traffic.
SEO is the most cost-effective marketing channel to attract traffic to your web resource. Content marketing is another crucial tool to engage your audience. You can demonstrate your business through blogs, social media, emails, etc. Moreover, contests and giveaways, discounts programs, affiliate programs will have a positive influence.
Among the vast quantity of Shopify marketing apps, someone might be stunned to choose the best option that runs smoothly and efficiently as advertised. Testing these apps one by one may turn into an endless puzzle. We have a better option for you — take a moment to go through our hand-picked collection of the top Shopify apps for marketing and promotions.
Emails are an effective channel for contacting the clients, finding out what their values and interests are, and then conveying the necessary information. Email marketing sits atop the digital tools that help to grow your business. Try the Sumo app for your Shopify web store to evaluate all the benefits. Make the most of this powerful Shopify email marketing app.
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Price: Free package available. Pro package — $39/month
When talking about useful Shopify apps for email marketing, we should mention MailerLite. This solution will turn traffic into leads, i.e., contacts that we can then work with. For these contacts, we ultimately detail information, form an understanding of the product, personalize the offer, inform about new products, and increase additional sales.
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Price: Free
90% of messages are delivered to customers’ mailboxes, while a Facebook post will appear in the feed of 2–4% of subscribers to the business page. Do you see the difference? Do not hesitate to go further with your email marketing apps and try the top-rated Omnisend. Use various channels to reach your customers. Present your shoppers with a unique online shopping experience.
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Price: Free package available. Pro package starts from $16/month.
Pay attention to Shopify social media apps to bring your business to a new level. Pick up Outfy to enjoy eye-popping designs, save time, and engage social reach. Consider this a powerful way to increase brand awareness, build a loyal following base, and increase sales through social media.
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Price: Free starter package available. Pro package starts from $15/month.
Another powerful representative of Shopify promotions apps is Facebook Messenger Marketing. Your competitor’s business is already there. Such a promotion works equally effectively for small companies and startups as well as for large businesses.
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Price: Free
Instagram is a huge and powerful advertising space. Try the Instafeed marketing Shopify app to take full advantage of this social network. Make sure your content is engaging enough to grow your client base successfully. Your brand will get fans, and your company will get new customers and sales growth.
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Price: Free package available. Pro package starts from $3.99/month.
Sometimes it takes weeks or even months to convince a person to become your client. Try Referral Candy as an effective Shopify affiliate marketing app. In the era of the online revolution, referral marketing has been qualitatively changed. Now users themselves, if properly motivated, become active promoters of your product.
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Price: 30-day free trial available. Pro package starts from $49/month.
Who doesn’t like a good deal?! Coupon marketing is a great way to increase sales by providing discounts. Many consumers say that online coupons are a crucial factor in the selection process. Shopify discount apps are a powerful tool to boost your sales. Unlimited Bundles & Discounts is one such tool to sell discounted quantities of goods all at once.
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Price: Free package available. Pro package starts from $17.99/month.
Coupons can help almost every business type, as long as the strategy is well thought out and planned according to the current budget and clear marketing goals. Bold Discounts app is all about effective promotions and wholesale pricing discounts. 10,000+ merchants have already been able to evaluate its benefits for their business. Do not hesitate and try this Shopify eCommerce app during the busiest shopping period of the year.
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Price: 14-day free trial available. Pro package starts from $19.99/month.
Undoubtedly, coupon marketing is an important and effective tool. Exclusive Discounts Shopify app is a so-called discount code generator that helps your customers to get exclusive offers on the fly.
Price: 14-day free trial available. Pro plan starts from $19.99/month.
For those wanting to go beyond traditional marketing tools and delve into sophisticated analytics for Shopify and Amazon, Useamp offers a valuable resource. With features designed to track profit, Lifetime Value (LTV) of customers, and much more, this app empowers merchants to make data-driven decisions. Its user-friendly interface and integration capabilities make it an essential addition for store owners looking to benchmark their business against industry standards.
Check out how over 20,000 merchants are taking their business analytics to the next level.
Price: Starting free
| Title | Type | Rating | Pricing |
|---|---|---|---|
| Sumo | Sales and conversion optimization | 4.2 | $39/month Free package available |
| MailerLite | Email marketing | 3.2 | Free |
| Omnisend | Email marketing | 4.7 | $16/month Free package available |
| Outfy | Social media marketing | 4.8 | $15/month Free starter package available |
| Facebook Messenger Marketing | Social media marketing | 3.9 | Free |
| Instafeed ‑ Instagram Feed | Social media marketing | 4.8 | $3.99/month Free package available |
| Referral Candy | Affiliate programs | 4.9 | $17.99/month Free package available |
| Unlimited Bundles & Discounts | Sales and discounts | 4.8 | $17.99/month Free package available |
| Bold Discounts ‑ The Sale App | Sales and discounts | 4.2 | $19.99/month 14-day free trial |
| Exclusive Discounts | Email marketing | 4.9 | $19.99/month 14-day free trial |
| Useamp | Customer analytics | 4.8 | $34/month Starting free |
Affiliate or partner marketing is a way to promote an online resource on the Internet. A partner will place links to your site in various sources, advertising and attracting traffic to your site. He receives a reward for each user, subscriber, buyer, and sale made through his efforts.
Absolutely! Shopify offers many affiliate programs to generate your sales quickly and efficiently. Pick up the most appropriate solution for your business and start promoting your project right away. With the help of referral systems, you can ensure a flow of customers and increase sales.
Shopify email marketing tools drive phenomenal results to grow your client base to new heights. While they all offer approximately the same features, it is still challenging to choose the best ones. Pay attention to Omnisend, Rare.io, and SmartrMail. And remember, the best tool is the one that fits your business.
Mailchimp does not offer native integration with Shopify. Shopify users should check out alternative options.
The reach of potential customers on the web is much wider than a regular offline store. The response time to any marketing activity of an online store is much higher than in offline mode. As experience shows, companies that improve their marketing and sales skills grow significantly faster than the overall market. When running a web store on Shopify, you are lucky to have access to numerous helpful apps.
We understand you may be too busy to test every Shopify marketing app. That is why we created a list of Shopify’s most effective marketing apps to simplify this process for you. Find a balance between your business needs and the features and resources of the application you choose. Enjoy your sales!
If you’re looking for expert Shopify developers, the GetDevDone Shopify development team has all that it takes to put any of your ideas into practice. From building custom themes to integration with other systems, you can count on our help. Talk to us about your project today!
Last updated: Nov 30
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