A mid-sized German electronics retailer with pan-European ambitions was constrained by operational inefficiencies. Outdated syncs between Shopify, Amazon, and ERP caused overselling, cancellations, and customer frustration. Seller performance was flagged, and leadership feared losing Buy Box eligibility — a revenue-critical KPI.
Executive summary
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At a glance
The client initially discovered GetDevDone through a referral from a marketing agency partner we had previously supported on a Shopify migration. At that time, they were evaluating vendors for a critical Amazon integration project. What stood out for them was our commerce-specific expertise and our structured delivery model (Growth Architecture Center), which went beyond “just building APIs” and focused on long-term resilience and governance.
The retailer faced issues common to growing European brands:
Design
The CEO highlighted in early conversations: “We don’t just need someone to fix an API — we need a partner who understands what these problems mean for our margin, our reputation, and our ability to scale.”
Technology solution
Every engagement began with structured discovery led by our Growth Architecture Center (GAC) — commerce strategists, CX researchers, solution architects, data analysts, and compliance experts.
The GAC conducted:
Tech stack
Design
The COO commented after launch: “We now have full trust in our stock data. Before, we were firefighting every week. Now, I can see in one dashboard how inventory, sales, and forecasting align — and plan ahead instead of cleaning up.”
Why collaboration mattered
What the client valued most was not just the technology but how the collaboration was run:
This gave executives confidence that GetDevDone wasn’t only fixing today’s pain — but building infrastructure for long-term competitiveness.
The client is now piloting digital twins for inventory optimization, simulating seasonal demand and logistics disruptions before they occur. Expansion into Walmart Marketplace and Zalando is planned under the same governance framework.
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