Insights into the world of technologies and business for IT professionals and agency owners.
As more businesses are moving their operations to the web, they choose Shopify, a robust cloud-based platform particularly suitable for small and medium-sized companies. It enables merchants to set up and launch online stores in literally days. If we take a look at the data on builtwith.com, we’ll see that the popularity of Shopify has […]
A crisis is not only a bad time when people are suffering and business growth is stalled or starts going in reverse. A crisis also creates new opportunities. One of the economic sectors that the current COVID-19 pandemic is likely to boost rather than kill is e-commerce. The reason should be obvious. With half the […]
According to Statista, the percentage of mobile retail sales in retail e-commerce sales worldwide will amount to 72.9 in 2021. With so many consumers using mobile devices to make purchases online, optimizing e-commerce stores for mobiles has become a must. Until recently, the main methods to conduct e-commerce business through handheld devices were mobile websites, […]
What makes an e-commerce business successful? A vast and varied inventory, multiple ways to accept payments, friendly and helpful customer support via multiple channels, or on-time delivery? Yes, all of that. Plus an easy-to-use and visually interesting website, as it is the ease of interaction with a site that can make a real difference. In […]
You might be thinking that social media marketing is the most effective way of acquiring leads and converting them to customers these days. Think again! Despite its venerable age, email marketing brings more ROI than marketing via Facebook, Instagram, or other social media channels: $38 for every $1 spent. It’s also 40 times more effective […]
