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Agencies (42 Articles)

Automated marketing data enrichment for churn insights

A scalable hub for portfolio-wide analytics helps clients structure marketing information for reporting. It connects Adverity, BigQuery, and Looker Studio using reusable templates to standardize inputs across sources. This supports churn and propensity modeling across their portfolio and creates consistent dashboards. A client reduces manual preparation time and can track churn and risk across all accounts. 

GetDevDone Team

The delivery tax: the invisible bill agencies pay every month

Agencies rarely lose profit in one crisis, they bleed it away hour by hour. We call this the delivery tax, the hidden cost of unclear discovery, scope creep, and weak governance. This piece shows where it comes from, why mid-size teams feel it most, and the simple structures that stop the margin leak.

Evgeniya Karelina

Delivery Director - EU