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AI solutions development (13 Articles)

Automated marketing data enrichment for churn insights

A scalable hub for portfolio-wide analytics helps clients structure marketing information for reporting. It connects Adverity, BigQuery, and Looker Studio using reusable templates to standardize inputs across sources. This supports churn and propensity modeling across their portfolio and creates consistent dashboards. A client reduces manual preparation time and can track churn and risk across all accounts. 

GetDevDone Team

How to optimize your website for AI search results

AI search engines like ChatGPT and Perplexity read intent, context, and structure, not just keywords. This 2025 guide gives content teams practical steps to format for AI, choose the right content types, refine on-page tactics, and tighten technical SEO so your answers are cited, trusted, and found.

GetDevDone Team

AI personalization and retention: transforming SMS and on-site experience into growth drivers

A U.S.-based apparel brand ($28M annual revenue, 90 employees) had strong acquisition momentum through TikTok and Meta campaigns, but profitability was under pressure. Repeat purchases stagnated, SMS campaigns felt “spammy,” and the Shopify storefront offered the same generic experience to every visitor.

Yuliya Mikitenko

Account Manager